La Serena is a pretty seaside resort that has been perfectly preserved in a colonial style. You can rest here on the most beautiful beaches of the coast. Situated in the North of the country, La Serena is one of Chile's most popular tourist destinations. Founded in 1544, the second oldest city in Chile (after Santiago) has some beautiful historic monuments such as Santa Ines Chapel and Cathedral Church.
Stunning beaches and very little rainfall are two of the main attractions of La Serena but the city also has beautiful architecture and many opportunities for recreational activities. The developed tourist industry there means that there are plenty of shops, restaurants, hotels, tours, and even the occasional fashion show and rally racing event.