Travel jacket breaks crowdfunding records

SocietyUnited States of America

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When Chicago-based company BauBax set out to raise 20,000 USD for its travel jacket design on Kickstarter, never did it dream that it would end up with nearly 9 million USD...

A 15-in-one travel jacket has just become crowdfunding website Kickstarter's most successful clothing campaign ever. The design, by US company BauBax, includes handy features such as an eyemask and neck pillow, all in a bid to make travel a little more convenient.

The BauBax travel jacket

The BauBax travel jacket

The jacket's crowdfunding page had aimed for a final target of 20,000 USD but with way over 40,000 donations by the time the project closed, it ended up collecting in excess of 8.7 million USD. Contributors could choose from one of the four styles of jacket, available as a sweatshirt, windbreaker, bomber and blazer in both men's and women's sizes.

Amongst their panoply of features, all styles of the jacket come with in-built earphone holders, a passport pocket, gloves which extend from the sleeves and a hood which can be transformed into neck pillow and eyemask.

Where can I get one?

The future retail price of the jacket's sweatshirt style will start from 169 USD, though early contributors bagged sweatshirts for just 89 USD. Others picked up windbreakers and bombers for 99 USD, both of which will retail for 175 USD, whilst the first stock of blazers went for 109 USD, a huge saving on the future price of 200 USD.

For more information on the jacket and retail options, visit the BauBax website.


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Posted on 04/09/2015 11 shares
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