Since a Russian warplane was shot down by Turkish forces close to the Syrian border, Russia has taken a firm stance against the exotic holiday destination. As Turkey's second largest tourism market, the Russian boycott could have serious consequences for the country's tourism industry and could mean lower prices for the rest of us.
Turkey's tourism industry could be left in tatters if an extensive Russian boycott of the country continues for a lengthy period of time. The Russian government has advised the public against visiting the country due to a now serious threat from terrorism.
The future of Turkish tourism
Russia's largest tour operators, like Pegas Touristik, Natalie Tours, Biblio Globus and Tez Tour, are officially ending business connections with Turkey following Tuesday's incident. A Russian war jet was flying above the Turkish-Syrian border when it was shot down by Turkish troops who reasoned that it had been repeatedly violating airspace.
Almost immediately after the event the Russian Foreign Minister, Sergei Lavrov, advised the public not to visit Turkey as there were now serious threats of terrorism. Russia's state tourism agency Rostourism has said that it is considering suspension of sales of all holiday packages to Turkey.
The announcement made by Russian government officials to avoid trips will have a detrimental effect on Turkish tourism, and overall to their economy. Russian tourists have been one of the main sources of tourism revenue for Turkey over the past few years, bringing in nearly $4 billion themselves. Without them, the industry may be forced to offer lower prices and deals in order to drum up more business.
Research manager at industry commentator Euromonitor International,Vitalij Vladykin, said: "Turkey is the most popular leisure tourism destination for Russians, with more than 4.5 million trips being done from Russia to Turkey in 2014. Even if Turkey tries to attract tourists from other countries, it will not make up losses from Russia."